How Work From Home Moms Can Take Their Business Online |

Many work from home moms, who are tired of doing home parties and chasing their warm market, are turning to the internet as a way to grow their network marketing business. Some of the problems they face are:1. The Internet is OverwhelmingIt is hard to know where to start because there is so much information available on the internet and the sources of the informtaion can be questionable. By sticking with ONE plan and doing a little each day towards it, being careful not to get distracted, you will eventually see your business grow.2. Effort Required to See ResultsLike any offline business, online business takes work. The average home based business takes a minimum of 10 hours of work per week over a period of at least a few months to see any real results. Most online businesses take longer. The good news is that if you hate doing home parties, going online is a very real alternative.

3. Lack of Marketing SkillsIn both online and offline business, many home business owners do not have any marketing training. It is easy to waste hours online if you don’t know what you are doing. A lot of work from home moms in network marketing are promoting replicated websites which is both inefficient and impersonal. To market online effectively, you need to develop and use a personal website and a marketing system that gets your business in front of people who are looking for what you have.The solution lies in education.1. Get a niche website up based on your passion or business that gives people value.
2. Set up a marketing system so that you can get in front of your target market every day on auto-pilot.
3. Do a little every day towards marketing your business, as you learn it, so that you don’t get overwhelmed.

Anyone who is successful online has a personal website where they can build relationships and highlight their special qualities or areas of expertise. The most successful people also use some form of lead generation system to get in front of people. A good marketing system is your best short and long term online business solution.By learning some basic internet marketing strategies, you can empower yourself with the skills and knowledge it takes to get your business online very quickly. The learning curve may be steep at first, but once you are set up, it will be worth the effort.

Marketing Your Offline Business Online – Getting Your Website Discovered |

Everyone today knows the power of the internet and the difference it can have for any business owner who successfully learns market their small business to the masses. You know that the older, traditional methods of marketing your site are no longer working, or not working as well as they once did. You also know that there is an untapped market just waiting for you to make your products and services available to them. But how do you do that?There is a great deal you must learn in order to effectively reach your target market online. Having a website is a good place to start, but just having a website is not enough. You must make sure your target audience can find your site. And that is where most small business owners get lost.

For starters, you need to learn all about search engines and what the search engines want; and then give it to them. You see, there are billions of web pages out there. Seriously, in Nov. 2009, there were over 2 billion web pages indexed in Yahoo and in 2008 Google announced it had over 1 trillion unique urls in it’s indexes. Now those numbers would likely have grown considerably over the last 1-2 years.So how do you get your little business website found when you are competing with so many other websites? The answer is, SEO or search engine optimisation. You must give your website all of the help it can get by optimising the page code itself, growing your link popularity and promoting directly to your target audience.

When you are faced with competing on such a large stage, you must give yourself every advantage you possibly can. If you do not have time to learn to cover all of these areas well, then a small investment in an internet marketing service, who are experts in all of this, will give you an edge over the other small business websites who do not know how to market their business online.